5 Steps In List Building Strategy

Following is my list building strategy. When you have a feel for my overview, you will be able to duplicate it for yourself. It is simple five steps and all you have to do is following them.

1. Pick your niche or target market.

 

You may have picked a niche or target market already. For example, you may be in the health and fitness industry or you may be focused on the manufacturing industry.

Now you need to focus down your target market even more. If you are in the health and fitness industry, do you want to build a list of athletes or a list of people wanting to lose weight? In addition, the deeper you go the better. For example - if you choose athletes do you want to build a list for basketballers, footballers or swimmers? You can go even further than that too; if you choose basketballers do you want to focus on point guards, defense or offense players? The deeper you go and more specific, the stronger the list.

 

2. Create your free offer.

 

You will be offering your visitors something in return for their name and email address. Something likes a free e-book, article, report or e-course. Short information products seems to perform best since the visitor probably arrived at your squeeze page because they were looking for information in the first place.

 

3. Create your squeeze page

 

A squeeze page is essential. Its purpose is to enroll willing people onto your list. Moreover, this should be its only function. Do not put other options on your squeeze page, simply offer them a free piece of information in return for their name and email address.

 

4. Auto responder

 

An auto responder is also essential. This is what makes list building possible. Without it, you will have no list and no way to develop a relationship with your visitors. Your auto responder will take care of signing visitors up to your list, sending them free content, building the relationship and tracking your conversion open and click through rates.

 

5. Send traffic

 

Once you have those four steps in place you can begin sending loads of traffic to your squeeze page.

 

Therefore, that is it.

The only other thing I do is get other people to help me send traffic to my squeeze page to leverage my efforts and get even more subscribers.

 

 

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